— Media Kit
Lucky's
Media Kit
NYC's favorite golden retriever. Authentic content, engaged audience, and a face that stops traffic on every block in Manhattan.
Audience At a Glance
Last updated March 2026
Who's Following
Age Distribution
Top Cities
Audience Interests
What We Deliver
Professional, authentic content across every platform — tailored to your brand
Blog Posts
Long-form storytelling with original photography, published on our high-traffic blog
Instagram Reels
Short-form video content capturing Lucky's NYC adventures and daily charm
Feed Posts
Polished carousel and single-image posts with authentic, engaging captions
Instagram Stories
Day-in-the-life content, polls, Q&As, and real-time brand features
Product Reviews
Honest, in-depth reviews with photos and video — published on blog and social
Event Appearances
Lucky is a pro on set — available for NYC events, pop-ups, and photo shoots
Partner With Lucky
We're selectively building our collaboration portfolio — early partners receive premium rates and featured placement
Your Brand Here
We're building our portfolio — early partners get premium placement and rates
Your Brand Here
Featured blog post, Instagram Reel, and Stories package with full analytics report
Your Brand Here
Long-term partnership with monthly content deliverables and exclusivity options
Let's Create Something
Beautiful Together
Ready to reach an engaged audience of dog lovers and NYC enthusiasts? Lucky's calendar is open for the right partners.